POP & Shelf Customization

To strengthen brand awareness and influence the shopper during the purchasing process, it is important to take action in terms of POP advertising and display customisation within the shop.

Through the creative design, production and preparation of communication materials, both temporary and permanent, Target Italia ensures an improvement in the brand’s shelf visibility and recognition.

In order to support communication campaigns at the point of sale, we also provide customised collaterals, gadgets and gifts.

Point of Purchase Material and Advertising

High impact POP material and its positioning contribute to increase brand recognition, focusing consumers attention on the product's benefits, on new launches or on a specific promotion.

Target Italia helps customers in selecting and producing the right POP material, in addition to defining the most effective communication and creative message.

We guarantee an integrated service thanks to our teams of merchandisers and promoters: we follow customers at all stages, from the creation of the communication material to its placement in store and the distribution of gifts and gadgets.

Shelf customization

A key strength of the service provided by Target Italia is the ability to supply customers with continuously updated information about the display space actually available in every single store.

We can find the right temporary or durable display solution to emphasize brand and product presence in accordance with the distribution and logistical requirements of the single store.

Thanks to our long standing experience, we optimize the creative and production process in order to supply our customers with the best solutions to dress the shelves, to organise temporary or promotional areas or to create demo units and durable display.
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